
BEXCO's Approach Questioned as Busan's MICE Industry Faces Stagnation
The MICE (Meetings, Incentives, Conventions, and Exhibitions) industry in Busan, once heralded as a beacon of growth, is now confronting pressing challenges. The very foundation of MICE's competitive advantage stems from 'sustainability'. This ideally would be accompanied by the creation of an industrial ecosystem. However, BEXCO, a central player in this field in Busan, has been rather engrossed in generating stable revenue by relying on the city of Busan, rather than fostering local industries










